Articles by Industry

How to turn one-off Black Friday shoppers into lifelong customers

Black Friday and Cyber Monday are unique and interesting times in terms of purchases. A customer’s main objective during this...

Why we love colour! (infographic)

I recently came across a quote “colours speak louder than words” and it got me thinking. It has long been...

Press release: Deborah Wilkinson Steps Into Role of COO

Manchester, UK  – Altitude Group Plc announced the promotion of Deborah Wilkinson to Chief Operating Officer. She will be responsible...

Staying ahead in the Promotional Products Industry

Meeting the needs of clients in an ever growing promotional products industry is becoming more of a challenge. The days...

Millennial trends in the US [Infographic]

The Millennial generation is certainly one of a kind. They’re researching and buying online so if you’re a business that...

5 sweet Easter promotional items

Promotional products are a great way to reward employees, thank your loyal customers or generally use in the run up to...

6 Recommended Promotional Products to promote your brand

Marketing and publicity is forever changing and has quickly become a fast-paced industry with television adverts, magazine adverts, social media,...

Marketing to Millennials – utilizing user generated content

In case you’re not familiar with the term… ‘Millennials’ refers to the largest generation since the Baby Boom, covering anyone...

10 ways to Maximise your ROI at PPExpo 2017

Written by our guest Blogger John Heffernan from Red Live Media.   For many attendees at #exhibitions one word spreads...

Martin Varley, CEO of Customer Focus

The year ahead: 2017

It’s that time of year again as Martin Varley, CEO of Customer Focus, shares his take on the year ahead,...

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